Just like any electronic device, your smartphone will degrade. Batteries deteriorate, display loses clarity and tiny electronics components will weaken. Degradation is the law of nature, which will affect even brand new smartphones protected inside their sealed original box for years. The rate of deterioration is accelerated if you use your smartphone, but fret not.  Keeping your smartphone performing well is actually quite easy.

1. Switch off regularly: Consider turning off your smartphone completely at least every a few days. Wait for a moment, then start it again. Just restarting your device may not completely refresh the OS of your device. This will flush the RAM and remove any program that runs in the background.

2. Clean up your display: Sometimes, you find out that the display responds slowly and become unresponsive. Invisible smudges could occasionally register a tap on the display, making your phone behaves erratically. Read the manual to know how to clean the display properly. Often, you only need a slightly damp, soft cotton cloth, that doesn’t leave moisture on the screen, but still moist enough to capture any dirt and smudge.

3. Manage data usage: Often, you don’t need a mobile data connection when you are working, driving, commuting or taking a nap. With the mobile data disabled, you can save battery life and reduce data costs. Automatic app updates could consume hundreds megabytes of data without your knowledge. It will be more efficient to use Wi-Fi connection to access the Internet, because it takes less power than mobile data. In many areas, Wi-Fi connection is also free, so you don’t need to spend any money, even if your smartphone downloads nearly a gigabyte of major operating system update. It’s even better to put your phone into Airplane mode, when working or taking a nap, so you won’t be disturbed by unwanted calls and social media updates.

4. Charge battery more often: Most modern smartphones use Lithium-ion batteries. It’s better to keep your smartphone charged at between 50 and 80 percent. It’s healthier for your battery if you charge it at small bursts, instead of charging it overnight from zero percent. Make sure that you use official charges, because generic chargers could damage your battery and in some cases, it may cause fire breakout.

5. Clear app cache: You can optimize app performance by clearing temporary files and cache of each app. You may start by closing all apps and then clear cache of each app. Many performance issues on Android devices are caused by accumulated cache.

6. Regain camera functionality: By freeing up more space in your storage, you may regain lost camera performance. It will be faster to store a newly captured image and get your camera ready again. A good way to do this is by moving your photos and videos to various cloud platforms, such as Google Photos and iCloud. This is a good backup strategy, so you won’t lose your data, even if you lost your phone.

7. Manage network issues: If you have network signal problem, the first thing you would do is to check whether the SIM is inserted properly. Check whether there are issues with your account or the coverage of the network in the area. Ask people who use the same carrier in your area to see whether they have similar problems. If the problem can’t be resolved, consider switching to a more reliable carrier.

8. Install anti-virus apps: Android and iOS are fully functional operating systems, just like the one you find on personal computers. So, they can be affected by malicious codes as well. Check latest reports about the most reliable anti-virus app. A virus could work in the background, consuming your hardware resources; making your device works more sluggishly. However, avoid installing multiple anti-virus apps, because they will only make your device slower and you won’t get added protection by having redundant anti-virus apps.

9. Check microSD card: If your smartphone is having issues with reading microSD cards, then there would be a decline in performance. The cheapest microSD card could be the slowest. It’s a good idea to invest on a storage card that offers decent read/write speed. Dust or slight corrosion on the connectors of both the smartphones and the microSD card could also affect transfer speed. With a good wipe, you may ensure proper connection and more reliable data transfer.

If you would like any more information about looking after your smartphone or how to dispose of it or recycle it, in an environmentally friendly way. Contact: [email protected]

Broadband wifi router

There’s no doubt that broadband choices are integral to the performance of any business nowadays. You can’t get far if you and your staff aren’t able to connect to the internet. When all you really want is good Wi-Fi speed that delivers what you need, however, you can quickly end up being blinded by science.

One of big issue for businesses in recent times is whether a meshed Wi-Fi or a single broadband Wi-Fi router system is best. A lot will depend on the number of people you have working for you and where your business is located. 

To help, here’s our run down of what the pros and cons are for each type of Wi-Fi system.

The Single Broadband Wi-Fi Router

This is what we generally see in our own homes and works perfectly well for small offices and businesses where there are few users who are collected together in the same space. If you are creating a start-up and have decided to work from home for your business, a single router should be fine. Even in a small office, it should suffice perfectly well.

In the past, many home owners and home businesses with poor coverage used Wi-Fi extenders and these can still work pretty well in many circumstances.  If you have dead zones in your property, however, you may like to introduce mesh-networking technology to provide full access to everyone, wherever they happen to be standing or sitting.

Fully Meshed Wi-Fi Networks

The problem you get with a single broadband Wi-Fi router is its reach. The reason we only have the single router in our homes is because it only needs to cover a few rooms at most and less than an acre of ground.

With your business, you may have hundreds of square metres of space where everyone needs to have the same quality Wi-Fi access.

A fully meshed Wi-Fi system uses a system of radio nodes to ensure that anyone with a Wi-Fi enabled device within the property can easily connect. That means anyone can set up anywhere in your office or work area, with any device, and access the broadband connection. They don’t have to walk closer to a single broadband Wi-Fi router to get a stronger signal or worry about how many people are online.

One big benefit of a meshed Wi-Fi network is that it works from a single network, so you don’t have to have separate routers with different passwords to meet your business needs. There is no single failure point and, as long as you have the initial broadband router working, you should expect even coverage across the whole network.

This automatically gives you better coverage than with a standard single broadband Wi-Fi router. The other big benefit of a meshed network is that it is scalable – you can grow it or shrink depending on your needs.

One issue you will need to take into account, however, is the cost. A meshed network is going to come at a higher price than a single broadband router. Overall, however, if you have a sizeable office space or are suffering from dead zones in your business, the benefits of a meshed system far outweigh the disadvantages. They are relatively easy to set up and can be tailored to meet your business needs exactly.

If you would like any help, choosing the right Wifi for your business or would like to know more about the broadband deals available. Just contact Lascom Solutions via email: [email protected] or call on  08444 127 009

iphone in mans hand showing date and time

The one great thing about Apple iPhones is that they are built to last. If you are looking to save money, sticking with your current iPhone and resisting the temptation to upgrade could make pretty good sense.

But when exactly is it more beneficial to buy the latest iPhone model rather than sit on your existing sim card only deal?

Many people will still have the iPhone 6s. It’s an excellent smartphone that oozes quality even after three years. There should be no trouble in upgrading to iOS 12 either, not now Apple have been pushed into improving speeds for older phones. The jump from the iPhone 6s to the iPhone XR is a fairly big leap in terms of what your device can and cannot do.

The first thing you need to be clear about is why you want to upgrade in the first place.

Most of us use our phones for business nowadays and a few extra features and benefits can make a big difference to performance.

So, what you would be getting if you upgraded to the iPhone XR?

Image Quality

The first difference you’ll notice is the display. The iPhone XR introduces you to True Tone OLED. If you put the two phones side by side, the improvement in image quality is pretty clear to see from the moment you switch on. That fantastic True Tone also translates onto the video format.

Should contrast, colour, and vibrancy be important to you and your business, this could well be a reason to upgrade from the iPhone 6s.

Size and Design

There is a marked difference in the designs of the two phones, though you still get the same level of quality and heft that you expect from an iPhone. Apple have increased the size of the screen for the iPhone XR and there’s no bezel which gives you less dead space.

iPhone 6s vs iPhone XR Performance

The truth is that the iPhone 6s still performs pretty well, despite its age. With the latest games and a world where AI is becoming increasingly important, however, speed and performance are both going to be issues sooner or later.

For a start, the iPhone 6s doesn’t have neural engine. The iPhone XR packs a significantly improved punch, as you might expect. It comes with a 6 core CPU, A12 Bionic Chip, and an 8 core neural engine that makes it one of the fastest phones on the market today.

The iPhone XR also has a much-improved camera compared to the iPhone 6s. A TrueDepth™ sensor not only takes better images, it allows the phone to use face ID. Both iPhones have 12MP main cameras but that’s where the similarities end. The iPhone XR camera has a much greater range and is also able to record 4K video at 60fps. If you use phone photography and video regularly for your business, you’ll notice the difference immediately.

You get more storage with the iPhone XR (256GB) – in a world where files are getting bigger and bigger, this is going to be important moving forward. One of the complaints with the iPhone 6s is about battery life. This has significantly improved in the iPhone XR, with 20 hours talk time and 12 hours of internet use on a single full charge. 

Sim Card Only

The big advantage of the just staying with your Sim Card deal and not upgrading is cost. A new iPhone is a significant investment and whether you are buying outright or on a monthly deal, you are going to have to pay more. The good news is that iPhones hold their value pretty well. If you are selling your iPhone 6s at the same time, it should knock at least a few hundred pounds off the purchase price f the iPhone XR.

If you would like any help, choosing a new iphone or would like to know more about the sim only deals available. Just contact Lascom Solutions via email: [email protected] or call on  08444 127 009

BJ Charke_wagon_picture

B.J. Clarke was established in 1969 and continues to operate as a thriving family business. Since our inception, we have been proud to offer a highly responsive service and innovative logistical solutions.

Our headquarters in Overton-On-Dee, Wrexham, is ideally located close to major transport networks, linking us conveniently to North and Mid Wales, the Northwest, Shropshire, the Midlands and beyond. We work hard to deliver every consignment efficiently and cost-effectively. Our experienced team expertly plans and schedules routes carefully to provide economic value and an environmentally responsible service.

Our ability to consistently provide a professional, receptive and flexible service has earned us a reputation for quality and reliability. Our company ethos centers on our ability to provide an efficient and cost-effective haulage service that meets the most demanding requirements. As such, we enjoy long-standing relationships with many of our valued customers and gain new business through word-of-mouth recommendations

One of the ways we communicate with our team of drivers is via text messaging and we can do this simply and efficiently from our office computers. We use a service available from  text.lascomsolutions

Sending messages quickly to our drivers means we can give clear instructions and updated information regarding deliveries and consignments. This, in turn, helps us give accurate updates to our clients regarding their deliveries.

We’ve been using text.lascomsolutions service for the past few years now, it’s easy to use with plenty of inbuilt help and support. The service is PAYG and no contract, they also helped us set it up initially, uploading our contacts and message templates. This meant we could start sending messages right away, gaining the benefits text messaging offers.

A recent survey performed by the UK’s communication regulator Ofcom found that the average British citizen checks their mobile phone about once every 12 minutes.  This survey clearly highlights how obsessed the nation is becoming with mobile phones.

This trend presents an incredible business marketing opportunity.  By using text messaging as a marketing channel, your business can reach millions of eager smart phone users — informing them of online sales, product promotions, and new services.

This article will explain how text message marketing works and identify a few reasons why this business marketing strategy is so powerful.

What is text message marketing?

Text message marketing, as known as “SMS marketing”, involves the use of text messaging services to promote a brand, product, or service.  Messages can include:

  • Coupons
  • Product announcements
  • Special offers and sales promotions
  • Discount codes
  • Renewal dates for subscription
  • Upcoming events
  • Appointment reminders
  • Service updates

Text messages can be sent in real time, with the recipient seeing the message seconds after it has been sent.  In most cases, the messages used are short and will only contain information that is beneficial to the recipient.

Although most business owners assume that obtaining permission for sending text messages is heavily regulated, it works in the same way as email marketing.  A recipient must first voluntarily opt in to a text message service.  After that point, your business can begin sending them messages.  The only requirement is that all messages include a method for opting out, which is usually a text message that the recipient can send.

What are the benefits of text message marketing for businesses?

Here are a few of the main benefits of incorporating text message marketing into your business marketing plan.

Text messaging helps to improve customer engagement

Text messages have an extremely high user engagement rate.  Researchers have found that an estimated 90% of text messages are read within the first three minutes of being sent and 98% of messages are read at some point.  This is far beyond the engagement rate of other forms of marketing like traditional advertising, email marketing, social media marketing and online advertising.

Being able to send messages in real-time also makes it easier for consumers to engage with your business effectively.  They can respond to your messages instantly and you can notify them of sudden events like flash sales or one off promotions.  The high level of user engagement provided by text message marketing means that marketing campaigns are more likely to generate a positive return on investment.

Text message marketing can help you learn about your customers

Unlike traditional forms of advertising, text messages can be a two-way street.  You can ask your subscribers to provide information about their purchasing preferences or how much they enjoyed a recent purchase.  This information can be extremely valuable and help you to improve your business.

Text messages can be sent instantly

The instantaneous nature of text messages provides some significant benefits for both your business and consumers.  You can share important information instantly with subscribers, keeping them up to date on special events like flash sales or free delivery periods.  These kinds of events are very well received by consumers and have a high take up rate.

It is simple to integrate text marketing with other marketing channels

While text message marketing works well as a standalone form of business marketing, it also combines well with other marketing techniques.  You can promote a social media campaign with text messages, encourage customers to sign up to your email newsletter, tell subscribers about new blog posts, and much more.  A simple message asking subscribers if they have read your business’ latest email newsletter can significantly improve open rates.

Response data is easy to track

The results of a text message marketing campaign are simple to track.  You will have access to open rates, time of open, engagement rates, and other metrics from each campaign.  This allows to improve your campaigns efficiently and maximise the amount of benefit that you receive from text message marketing.

Text message marketing is extremely cost effective

One of the best reasons to use text message marketing is its affordability.  It delivers an exceptional return on investment that is superior to virtually all other forms of marketing.  It is a more affordable than traditional advertising (paper, radio, television), Facebook ads, Google Adsense, and email marketing.  There is no substantial capital outlay required to get started and you only pay each time you send a text message.

Mobile friendly advertising is increasingly important

Many consumers are constantly using their mobile phones and turning away from traditional forms of media.  They often watch television and listen to music via subscription services which makes them harder to reach via traditional advertising.

Text message marketing gives you a direct line to the consumers who have opted out of traditional media.  This is particularly useful of you are interested in reaching consumers in a younger demographic.

We hope you enjoyed reading Text Message Marketing UK For Business.  For more information on text message marketing, visit our website.

Sole traders and small-to-medium enterprises (SME’s) must work hard to succeed in the UK’s highly competitive economy.  One of the best tactics for succeeding in this environment is to harness new technologies that reduce overheads and improve business efficiency.

Many sole traders and SME’s are turning to VoIP (also called voice over IP, VoIP or IP telephony) to improve their bottom line and productivity levels.  VoIP is an innovative technology that allows businesses to make voice calls using a broadband Internet connection instead of a phone line.  This article will explain how VoIP works and share a few of advantages gained by switching to this technology.

What is VoIP?

When using a VoIP enabled device, the call will be converted into a series of digital files (called data packets).  These data packets can then be transferred electronically via the Internet or any private network using Internet Protocol (IP).

VoIP services can make calls between landlines, cell phones and computer.  You can also make VoIP calls to analogue phones that have a VoIP converter installed.  This allows businesses to easily upgrade existing assets to handle VoIP calls.

The benefits of using VoIP telephone systems

VoIP can save your business money

Most sole traders and SME’s are running their business on very tight margins.  They often have to look for cost-saving opportunities in an effort to improve their bottom line.

VoIP telephone systems help by dramatically reducing the cost of a business’s outgoing phone calls.  The cost of using VoIP is a tiny fraction of the cost of calls on traditional phone networks.  VoIP is more affordable because the price for data transfer via the Internet is negligible.

Many ISPs provide plans that allow for unlimited data use, so the cost of long phone calls is extremely low.  Calls that are between two VoIP devices are often free, while calls to mobile phones and landlines on traditional phone network sometimes incur a small fee.  The savings for your business can be substantial, particularly if you often call international customers or make dozens of phone calls each day.

Having VoIP infrastructure can also eliminate the need for traditional telephonic infrastructure like multiple ISDN lines.  Your business can make phone calls using a single data connection and avoid the overheads associated with having many phone lines installed.

VoIP makes it easier for your business to grow

VoIP telephone systems can be very useful for businesses experiencing rapid growth.  Instead of having to connect additional ISDN phone lines at your premises as the more employees join the business, you will be able to simply connect a wireless VoIP device or new computer terminal to your local wireless network.  The entire VoIP system will continue to use a single data connection for all incoming and outgoing calls.

VoIP is compatible with many types of existing IT infrastructure

One of the key benefits of using VoIP telephone systems is that they typically do not require a significant overhaul of a business’ IT infrastructure.  An Internet connection with a sufficient amount of bandwidth for the number of simultaneous VoIP connections that will be in use is the only requirement.  Calls can be made on any VoIP-enable telephone, mobile phone, desktop computer, or tablet.

VoIP can be a part of a unified communication solution
VoIP is often integrated with business software packages like Client Relationship Management (CRM) programs, support desk software, and sales management tools.  This means your employees can use a single piece of software for making VoIP calls, recording client details, making sales, and performing other tasks useful for your business.

Many software tools are unified communications solutions that also have email, Web conferencing, video chat, help desk functionality, and instant messaging.  They will significantly boost the productivity of your staff and ensure a high level of customer service.

VoIP technologies easily can be used with mobile phones.  Your team will be able to use their mobile phone remotely and have the calls be diverted through your VoIP system, where they can be tracked and integrated with any software solutions you use.

Thanks for reading VoIP Telephone Systems Delivering Big Business Benefits For Sole Traders and SME’s.  For more information on VoIP telephone systems for sole traders and SME’s contact us today on 08444 127 009.